PERSONALIZED VIDEO EXPERIENCES
FOR FASHION

Combining dynamic content with e-commerce functionality is what all of the up-and-coming fashion brands are after these days. Adding personalization on top of that formula is an excellent method for fostering business growth with great customer relations.

INDUSTRY BENEFITS

28%

Increase in sales.

81%

More time spent on the website.

127%

increase in visited pages.

64%

increase in engagements.

FASHION IS ALREADY PERSONALIZED, GET IN ON THE TREND

Discover how to get ahead of the competition with hyper-personalization that makes each experience feel custom-tailored and unique to the individual on the other side of the screen.

Industry Needs

1
INCREASE BRAND AWARENESS

Moments of discovery, self-appreciation, and exploration are crucial moments in a customer’s journey. These are also unique differentiation points in the fashion industry. Start the alignment of the expectations of highly demanding prospective customers with your brand voice with personalized and immersive videos by offering -literally- tailor-made shopping and personal branding pieces.

SOME CRUCIAL RESULTS:

  • Increase in brand recognition
  • Higher customer awareness
  • Increase in quality traffic and WOM
2
BOOST CUSTOMER EXPERIENCE

By designing a personalized shopper experience for the fashion industry, you will automatically create memorable decision points for shoppers that will always play in your hand in the future. Start by creating a comprehensive map of the customer journey, define touchpoints, and integrate shopping data to influence them at key decision moments in a unique and individualistic way. 

SOME CRUCIAL RESULTS:

  • Improved customer engagement
  • Higher retention rate
  • Increase in lifetime shopper value
3
PRODUCT DISCOVERY

Expose your products to your loyal shoppers before they start t look for them. Most fashion brands have data about previous shopping behaviors of their shoppers, both online and brick & mortar. Use this power to harness the power of product discovery by creating videos targeted at only the most relevant audiences with the related newest products.

SOME CRUCIAL RESULTS:

  • Higher customer awareness
  • More time spent on website
  • Instant engagement
4
LOYALTY & TRUST

Building a longtime value for every customer is a breeze with hyper-personalized fashion videos. Providing time-sensitive and highly-relevant info on key decision points ensures a smooth decision-making process and increases customer loyalty. In a highly competitive sector, commitment and satisfaction become the gold standards when you utilize personalized video experiences. 

SOME CRUCIAL RESULTS:

  • Increased digital adoption
  • Improved brand appeal
  • Higher rates of repeat customer business

NEED SOMETHING ELSE FOR A DIFFERENT INDUSTRY?

TELECOMMUNICATIONS

Journeys for telecommunications customers are maybe the longest with many touchpoints. Each offers unique opportunities such as growing loyalty, billing support, and conversions.

INSURANCE

Insurance industry relies on customer care and close interaction above all else. Combine great care with informative video experiences to fulfill the most important sector-specific KPIs.

MULTI-LEVEL MARKETING

Time-sensitive performance reports, new products, hot deals, or onboarding… Create interactive videos for each persona in your sales team to meet ever-growing sales volumes.

FMCG & GROCERY

Elevate the branding of your company by creating educational, informative, and personalized video experiences about grocery e-commerce right inside your app and foster your relationship with shoppers.

FINANCE & FINTECH

Finance is already a hyper-personalized industry with micro-targeted offers. Now it’s time to expand your communication strategy to involve immersive video experiences.

What They Said About Us?

  • Halit Kıvanç Bozdağ
    Head of Digital Marketing
    - SODEXO

    As Sodexo, thanks to our communication with Omma Vq, we have achieved significant improvements in visibility and conversion rates in our member restaurants. In this process, Omma VQ had positive directions not only technically but also on the whole process with its experience.

  • Azra Erol
    Value Proposition
    & Incentives Manager
    - AVON

    Thanks to OmmaVQ, we started a brand new era with personalized communications for our representatives. When we combined our innovative approaches with Omma's experience, we achieved a good performance in video view trough and order rates.

LET’S TALK ABOUT YOU

Let’s talk about your touchpoints, target audience, industry KPIs, and ambitions so that we build a conversational video experience tailored for you.